Sunday, May 1, 2011

“Built to Sell” – Even Better If You Don’t Want to Sell


John Warrillow:  A scalable business has to meet the three criteria I detail in the book:  1) a service or product that is “teachable to employees,” so that the owner isn’t always the one doing the work; 2) a service or product that is valuable to your customers, and is not a commodity; and 3) a service or product that is “repeatable,” meaning customers need to return again and again to buy.

http://www.businessinsider.com/built-to-sell--even-better-if-you-dont-want-to-sell-2011-5?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+businessinsider+%28Business+Insider%29

Posted via email from Brian's posterous

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