John Warrillow: A scalable business has to meet the three criteria I detail in the book: 1) a service or product that is “teachable to employees,” so that the owner isn’t always the one doing the work; 2) a service or product that is valuable to your customers, and is not a commodity; and 3) a service or product that is “repeatable,” meaning customers need to return again and again to buy.
Sunday, May 1, 2011
“Built to Sell” – Even Better If You Don’t Want to Sell
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